Designed the complete Admin UI/UX for Grom Social, including custom dashboards, moderation tools, and user management features. Built in Figma with reusable components, the system supported role-based access, real-time content review, and a parental approval flow—all styled to match the app’s UI. Included a 3-strike policy, influencer monitoring, and user journey tracking, with full documentation and a user manual for internal teams.
Multiple User Flows
The system was built to support two distinct user groups—administrators and moderators—each with clearly defined permission levels and responsibilities. Administrators had full access to the platform, including user management, content oversight, behavioral tracking, and system-wide settings. Their interface was designed to provide a high-level view of platform activity, along with deeper access to tools needed for compliance, reporting, and account control.
Moderators, on the other hand, were granted limited access, focused on task-specific responsibilities such as content review, user flag handling, and enforcing community guidelines. Their dashboard was streamlined to show only the modules relevant to their role, minimizing complexity while improving speed and accuracy in decision-making.
Both interfaces were purposefully designed to reflect the unique workflows and needs of each group, helping reduce training time and ensure secure, efficient platform management. This role-based approach allowed the system to scale easily, maintain data integrity, and deliver a more intuitive user experience for internal teams.
Component Libary
For the Grom Admin UI/UX design, we used Figma to map out the entire custom interface, page by page. The design system was built using components with multiple variations, allowing for a flexible and scalable structure. This approach made it easy to prototype the full user flow and provide developers with clear, interactive previews of how each element functioned. We paired these prototypes with detailed flowcharts to give a comprehensive view of the user journey, ensuring both the design and development teams stayed aligned throughout the process.
Custom Features
Designed the UI/UX for several custom features unique to the Grom App, requiring entirely original user flows and interface solutions built from the ground up.
CUSTOM KID/PARENT USER MANAGEMENT Designed a complete parental approval system featuring video uploads for account verification, a 3-strike behavior policy, and special workflows for influencer accounts with stricter content monitoring. Integrated an email system to keep users and parents informed at every step.
CONTENT MODERATION WINDOW Created a priority-based content queue that allowed multiple remote moderators to efficiently review, categorize, and approve user-generated content in real time as it was posted to the app.
Moderators viewed content in a streamlined interface where they could assign categories, approve posts, or reject them by selecting a specific rule violation from the user-agreed terms. This ensured consistent moderation and clear communication of policy enforcement.
I created and presented a prototype to partner Grom Social with the World Surf League, featuring branded characters, game concepts, and UI tailored for young surf fans.
I helped QIP modernize their online presence with a responsive website, SEO updates, improved Google Business visibility, and targeted marketing support.
